TRIP is the UK's #1 CBD oils and CBD drinks brand, powered by natural botanicals to help you find your calm

Food and beverage

Trip is the UK's largest CBD brand created ‘to share a bit of calm in the everyday chaos’.

Challenge

How do we package delicate glass bottles ready for e-commerce as our product line expands?

Company
Food and beverage
Enterprise
Platform
Stock Management
Product
Mailer Box
Custom Inserts

TRIP were expanding from CBD drinks into the CBD oil category and needed packaging that delivered a great brand experience.

The packaging needed to protect delicate glass bottles and align with TRIP’s sustainability goals and core branding.

Solution

Flexible packaging solutions built for e-commerce

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Features
Foiling
UV Varnish
Classification
TBD
TBD
TBD
Sustainability
TBD
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TBD

Sourceful created a core mailer box and three bespoke inserts so TRIP’s customers could select between one, two or three bottles of CBD oil.

We optimised box size to reduce waste and improve the unboxing experience for customers.

By putting TRIP’s iconic branding front and centre, we helped boost brand recognition in the new category.

Result

More sustainable packaging that helped deliver category success

TRIP’s new packaging is 100% kerbside recyclable and made from fully FSC-certified materials. Better for the planet, better for customers, and better for business.

We’re proud to partner with TRIP and continue to develop our relationship.

And huge congratulations to the Trip team for officially becoming the UK's fastest growing soft drinks brand!

Ready to create branded packaging that delivers great customer experience?

Get in touch